Define goals & prioritize topics
Discuss the final format, & playback requirements
Develop project scope/treatment & interview questions
Coordinate story development with script editors
Determine details for the screening event or release
Create scope, treatment with stakeholder approval
Scout the recording locations
Check and test: lighting, audio, power options at the scene
Acquire permissions for area access at the date/time of recording
Identify available stock footage needed
Create storyboard and obtain stakeholder approval
Schedule recording dates and times for videos and any VO audio
Review storyboard and create shot list
Discuss locations and camera angles for light and audio
Freeze production workflow (conforming to scope, script & storyboard)
Schedule and confirm location date and times
Schedule and confirm interview date and times with interviewee
Collect and prepare equipment for studio or transport to the site
Post signage to public areas where recording takes place
Set-up: camera, lights, audio, scene
Record the interview video, and b-roll
Review Dailies and schedule necessary pick-ups
Record any additional required b-roll and voice over
Ingest all recorded assets to a safe location and back it up
Collect existing video, photos, graphics, branding, animations & audio
Convert footage with variant format for editing
Organize assets into the non-linear editing software
Create and organize project timeline
Add a-roll and synch audio in timeline
Add b-roll, stock footage, motion graphics, titles, audio and FX
Color correct all the footage
Create motion graphics (panned imagery, FX, titles)
Render first cut of the video with chosen sound bytes and soundtrack
Share with stakeholders for approval
Obtain review of the first cut and document all feedback
Editing (Add Change Requests)
Export second cut for review
Obtain second review the footage and document all feedback
Freeze treatment, timing and all imagery
Final editing (Add Change Requests)
Purchase stock footage and soundtrack and add to the timeline
Render a master version of the production
Encode the requested format files and post to server for download
Share with stakeholders for propagation to social media
Archive assets with metadata to the internal servers
Title: No longer than 5-8 words describing the content
Description: Describe the content in 3-4 sentences.
Tags: 3-12 hashtags or keywords
If you have questions about any part of the process, please contact Aeilea Media.